Market Trends

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Import-Badged Models Increase Market Penetration with 2009 Fleet Buy

September 9, 2008

When fuel prices crossed the $3.25 per gallon threshold, fleets began looking for ways to downsize vehicles or opt to four-cylinder engines.This trend is reinforced by corporate sustainability initiatives and/or fuel spend/GHG reduction programs. The shift to four-cylinder engines is broad-based and includes many of the nation’s largest fleets. One consequence to this increased demand for four-cylinder models is that fleets have increased their purchases of import-badged vehicles.

Tags: downsizing vehicles, fuel prices, import-badged vehicles, new-vehicle fleet orders

Author: Mike Antich | Posted @ Tuesday, September 9, 2008 11:19 AM | » Comments(0)

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AUTHOR BIO

Mike Antich

Editor & Associate Publisher

Mike Antich has been covering the fleet management and vehicle remarketing markets for more than 20 years. During this period, Mike has written or edited more than 4,600 articles on the subjects of fleet management, manufacturer fleet activities, the fleet leasing industry, and vehicle remarketing.

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