February 07, 2008

Autotrader.Com Partners With Cox Television

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ATLANTA – www.AutoTrader.com will supply new and used online car listings to Cox Television’s 15 stations across the country, increasing AutoTrader.com’s unique monthly visitors and offering new- and used-car buyers and sellers even more opportunities to connect and make sales. The parent company of both AutoTrader.com and Cox Television is Atlanta-based Cox Enterprises.

In addition to expanded car listings, visitors to these TV station Web sites’ automotive sections will now have access to AutoTrader.com’s expanded “Research & Compare” functionality. With AutoTrader.com’s suite of search and compare tools, car shoppers can search for and compare cars by make and model, price, geographic location, features, body type, options, and other needs or lifestyle criteria. 

Cox Television operates broadcast stations in 11 markets. The stations are: KAME, Reno, Nev. (Independent); KFOX, El Paso, Texas (Fox affiliate); KICU, San Jose, Calif. (independent); KIRO, Seattle, Wash. (CBS); KRXI, Reno, Nev. (FOX); KTVU, San Francisco/Oakland, Calif. (FOX); WAXN, Charlotte, N.C. (independent); WFTV, Orlando, Fla. (ABC); WHIO, Dayton, Ohio (CBS); WJAC, Johnstown, Penn. (NBC); WPXI, Pittsburgh, Penn. (NBC); WRDQ, Orlando (independent); WSB, Atlanta (ABC); WSOC, Charlotte (ABC); and WTOV, Steubenville, Ohio (NBC).

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