Vehicle Research

October 09, 2008

Subaru Year-to-Date Sales Up 4 Percent

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CHERRY HILL, NJ – Subaru of America, Inc. posted total Year-to-Date sales of a 4 percent gain over YTD September 2007 units.

Sales for the Subaru Forester were up 28 percent for the month of September versus September 2007 sales, while the Subaru Legacy Sedan posted its best September ever — up an impressive 14 percent over the same period last year. 

"Despite the economic turbulence in the marketplace, the fundamental appeal of Subaru products continue to gain momentum," said Thomas J. Doll, executive vice president for Subaru of America.  "Our vehicles represent a great alternative to traditional SUVs. They are produced in zero landfill production plants, are equipped with symmetrical All-Wheel Drive technology and the horizontally opposed Subaru boxer engine, and are not only fuel efficient, but also provide a low total cost of ownership,"

"We are up 4 percent in total sales for the year and the Subaru Impreza, Forester and Legacy Sedan are on record pace with their best 9 months results ever," said Tim Colbeck, vice president of sales for Subaru of America. "Our products are well positioned as consumers are rationalizing their purchase decisions in favor of value, dependability, capability and economy."  

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