Managing the Financial Side of Commercial Fleets

AT&T’s Webber Named 2013 Fleet Executive of the Year

November 2013, by Cheryl Knight - Also by this author

Jerome Webber, VP of global fleet operations for AT&T, was named the 2013 Fleet Executive of the Year by a panel of industry judges.
Jerome Webber, VP of global fleet operations for AT&T, was named the 2013 Fleet Executive of the Year by a panel of industry judges.

Jerome Webber, VP of global fleet operations for AT&T, received Fleet Financials’ 2013 Fleet Executive of the Year award during the Automotive Fleet & Leasing Association (AFLA) 2013 Annual Conference in Scottsdale, Ariz. Webber provides oversight of AT&T’s enterprise-wide policy, strategy, and operating effectiveness for the company’s domestic and international fleet operation.

The 2013 Fleet Executive of the Year award, exclusively sponsored by The CEI Group and Fleet Financials magazine, recognizes exceptional leadership by managers who have a title of vice president or higher and/or have other responsibilities beyond fleet.

A panel of industry judges evaluated submissions using several criteria, including cost-saving initiatives, policy setting, creation of innovative programs, and cultivation of fleet manager training and management.

The other three finalists for this year’s Fleet Executive of the Year award were Bo Cupps, AVP, office services, for Infinity Insurance Company; Kevin Fisher, VP, strategic fleet operations, for Aramark; and Steve Saltzgiver, CAFM, vice president, fleet operations, for Coca-Cola Refreshments.

Diverse Fleet Depends on Exceptional Leadership to Survive

AT&T Global Fleet Operations, based in Dallas (with a large portion of the team’s centralized operations located in St. Louis), operates a unique and diverse fleet inventory.

Approximately 75,000 vehicles (plus 24,000 wheeled equipment units) — predominantly Ford and GM trucks, vans, and passenger vehicles — primarily support the company’s wireless, broadband, entertainment, and communications services.

Webber oversees acquisitions, end-to-end lifecycle management of vehicles and wheeled equipment, fuel management, and provides direction for the development and implementation of the strategy, technology selection, and deployment of alternative-fueled vehicles. He also handles nationwide emergency vehicle and generator staging, deployment, and vehicle fueling during natural disaster recovery efforts.

With more than 400 AT&T-managed facilities across the U.S., the fleet team includes 1,000-plus employees and contracted resources across the nation. The fleet’s global reach includes fleet vehicles in more than 20 countries around the world.

“Our structure is a mix of centralized asset management, support services functions, and geographically dispersed field personnel across the nation,” Webber explained. “We proudly mobilize 25 percent of AT&T employees.”

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