PRINCETON, NJ – For the third straight year, NAFA Fleet Management Association's Recruit-A-Member Drive exceeded the totals of the previous year. The 2008 campaign, which ran from June 1 to November 30, resulted in 70 new full or associate members for NAFA.
Fifty-eight members and affiliates participated in this year's drive, open to all NAFA Members and Affiliates. Participants earned $10 NAFA for each new fleet manager recruited and a ticket for a drawing towards a free registration at NAFA's 2009 Institute & Expo in New Orleans April 25-28. The five winners of the drawing included: Millie Souders of Montgomery County, Md.; Ricky Bledsoe of First Vehicle Services; John Alley, CAFM, from the City of San Diego; Kevin Fareri, CAFM, from the City of San Antonio; and Alan Riddle of Southern California Edison Company.
Current NAFA members and affiliates recruited new fleet managers by inviting colleagues and prospective members to local chapter meetings to offer them a chance to discover NAFA services provide to the fleet community.
Member John Alley successfully recruited four individuals by sharing the benefits of NAFA for members and their organization. "This association offers networking, sample documents, answers to most of your questions, education and training, national recognition, CAFM, and much more," said Alley.
Membership is one of NAFA's highest priorities and the membership drive is just one avenue NAFA uses to attract potential new members. Since current members and affiliates are already aware of NAFA's services, word-of-mouth referrals produce results. During the 6-month Recruit-A-Member Drive, the campaign was promoted in FleetFocus, press releases, and broadcasts to the members.
Originally posted on Automotive Fleet